Adweek

The all-new Adweek features news and information for marketing, media and advertising professionals that you can’t find anywhere else. Each issue includes profiles and interviews with top newsmakers, critiques of hot ad campaigns, the latest trends in print, digital and advertising and much more.

HOW AGENCIES ARE USING AI • THE TECH IS ALREADY WINNING NEW BUSINESS.

CANNES

BIG NUMBER

ON THE MOVE

MARKETING VANGUARD

KATYA CONSTANTINE • THE DIGISHOPGIRL FOUNDER CHOSE THE SLOW AND STEADY ROAD TO GROWTH.

A WORK OF (BRAND) GENIUS • WHEN IT COMES TO ADWEEK’S TOP ANNUAL HONOR, WE’VE RAISED THE BAR AGAIN TO AWARD MARKETING EXCELLENCE.

Publishers Pivot to Livestreaming • THE TECH OFFERS ADVERTISERS LIVE AUDIENCES FOR DIGITAL PRICES.

Small-Business Marketers Invest Big in AI and Automation • B-TO-B LEADS THE WAY AS TECHNOLOGY BECOMES ESSENTIAL TO BUILDING BRAND RELEVANCE.

Why Marketers Of Color Are Quitting • COMPANIES ARE ALIENATING DIVERSE TALENT DUE TO LACK OF SUPPORT AND ADVOCACY.

Your Brand Needs a Home • BE A DESTINATION FOR CONSUMERS LOOKING TO ENRICH THEIR LIVES.

On the Road Again • ALL SIGNS POINT TO A BUSY VACATION SEASON, BUT BUDGET CONCERNS REMAIN.

Brand Genius 2023 • Marketing success stories don’t typically happen overnight.

BRICK BY BRICK • When it comes to marketing, Lego’s Julia Goldin has spent her entire career making all the pieces fit perfectly.

GOLDIN’S MARKETING HIGHLIGHTS • LOOKING BACK ON HER STORIED CAREER, THESE ARE AMONG THE ACCOMPLISHMENTS SHE’S MOST PROUD OF.

CARLA HASSAN • CMO, JPMorgan Chase

KEVIN WARREN • Evp, Chief Marketing and Customer Experience Officer, UPS

PATRICIA CORSI • Chief Marketing and Information Officer, Consumer Health, Bayer

RAMON JONES • Evp and CMO, Nationwide

CHRIS CAPOSSELA • EVP and CMO, Microsoft

SHANNON RYAN • President, Marketing, Disney Entertainment Television

MICHELLE ST. JACQUES • Chief Commercial Officer, Molson Coors

ANDRÉA MALLARD • Global Chief Marketing and Communications Officer, Pinterest

WILLIAM WHITE • CMO, Walmart

VIKRANT BATRA • Global CMO, HP

SOYOUNG KANG • CMO, EOS

BRAND PURPOSE

CAMPAIGN AGAINST LIVING MISERABLY • The British organization embraces ‘borderline illegal’ marketing for its life-saving suicide prevention work

The OXO Salad Spinner • THE DIZZYING STORY OF A KITCHEN TOOL THAT REVOLUTIONIZED GREENS.

Behind the Music • Jesús Acosta is a social media specialist by day and pop singer by night.